Lil Wayne will
appear in a suburban New Orleans department store to promote TRUKFIT,
the apparel brand he launched in 2012. Macy’s Lakeside, 3301 Veteran’s
Memorial Boulevard, Metairie, will host the Grammy Award-winning rap
icon at 3:30 p.m., Feb. 1.
Wayne is expected to present autographed pictures to the first 100
fans that purchase at least $100 of his branded merchandise at the
event.
TRUKFIT is an acronym for “The Reason You Kill For It,” and
reflects Wayne’s gritty, skateboard-meets-hip-hop approach to fashion.
In
a prepared statement, Macy’s representatives said that Wayne’s brand
“draws influence from many aspects of pop culture including music,
street art and action sports.” TRUKFIT apparel is available at Macy’s
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